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Matheus Luque de Lima
Crafting High-Converting UGC, VSL & Motion Graphics that drive sales for leading DTC brands
5+ Years Delivering Results
Featured Work
A selection of my best work for leading DTC brands
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AI-Powered UGC Creation
Hyper-realistic AI avatars indistinguishable from real creators
❌ The Challenge
Pawfy approached me with a unique request: create UGC-style content that appears completely authentic, but they had minimal product footage available.
💡 My Solution
"No problem. I'll create it entirely with AI."
Using cutting-edge open-source AI tools and beta technologies that few have access to, I generated a hyper-realistic AI avatar that moves, speaks, and gestures exactly like a real UGC creator.
✨ The Result
A 100% AI-generated UGC video that audiences cannot distinguish from real creator content.
100%
AI Generated
$0
Creator Costs
"The avatar looks so real, our audience thought it was a genuine customer testimonial. This opens up endless creative possibilities." — Pawfy Team
POWERED BY:
Need AI-Powered Creative Solutions?
From AI avatars to synthetic environments, I push the boundaries of what's possible with creative technology.
Full Portfolio
Complete Collection of Client Work - 53 Videos
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What Clients Say
Real results from real partnerships
"Matheus transformed our ad performance. His VSL edits generated our first 4.2 ROAS campaign, resulting in $1.8M in revenue over 3 months. He understands DTC marketing better than most agencies."
Sarah Mitchell
Marketing Director at Vitality Health Co.
"We tried 5 different editors before finding Matheus. His attention to pacing and hook variations made our ads finally profitable. He delivered 15 winning variations in our first month together."
David Chen
Founder & CEO at PurePaws Nutrition
"Matheus doesn't just edit—he thinks like a marketer. His UGC edits feel authentic while driving conversions. Our cost per acquisition dropped 40% after switching to his editing style."
Jessica Rodriguez
Growth Lead at MindfulMoments
"Best decision we made was bringing Matheus on board. He scaled our winning creatives across multiple formats and hooks. We went from $50K/month to $180K/month in ad spend profitably."
Marcus Williams
Performance Marketing Manager at ActiveStep Footwear
Proven Results
Real campaign performance across different industries
Pet Health
Low engagement on traditional product ads, needed authentic content that pet owners would trust
Created UGC-style videos featuring real pet scenarios with emotional storytelling and product integration
Wellness & Supplements
Complex product benefits needed clear explanation without losing viewer attention
Developed VSL format with motion graphics explaining science-backed benefits in under 60 seconds
Fitness Equipment
High competition required standout creative that demonstrated product value quickly
Produced dynamic motion graphics with before/after transformations and social proof elements
Results based on actual campaign performance. Client names withheld for confidentiality.
My Creative Process
Quality over quantity. Strategic editing that prioritizes performance and creative thinking over volume.
Discovery Call
30 minutesWe discuss your brand, goals, target audience, and past performance. I review your existing creative to understand what's working and what's not.
Receive Materials
Same dayYou provide the script, raw footage, product shots, and any brand assets. The better the materials, the better the final output—I work with what you provide to create winning ads.
Creative Production
1-3 days per videoI edit with strategic intent—every cut, transition, and text overlay is optimized for performance. For clients I know well with quality materials, I can deliver 1 high-quality video per day.
Delivery & Revisions
Unlimited revisionsI deliver all format variations (9:16, 4:5) and work with you through unlimited revision rounds until the creative is perfect and ready to scale.
Average turnaround: 1 video per day for established clients with quality materials
The more we work together, the more efficient I become with your brand's voice and style
Professional Tools & Software
Industry-standard tools + cutting-edge AI technology
Adobe Premiere Pro
Video Editing
Primary editing suite
After Effects
Motion Graphics
Advanced animations
DaVinci Resolve
Color Grading
Professional color correction
CapCut
Fast Edits
Quick social media edits
Photoshop
Graphics
Thumbnails & assets
Illustrator
Vector Graphics
Logo animations
Claude AI
AI Assistant
Research & optimization
Suno AI
AI Music
AI music generation
ComfyUI
AI Models
Open-source AI workflows
ElevenLabs
AI Voice
Voiceover generation
Sora 2 Pro
AI Video
OpenAI video generation
Frame.io
Collaboration
Client review
Constantly exploring new tools and AI technologies to deliver cutting-edge results
Trusted by Leading DTC Brands
Delivering high-converting video content for enterprise clients and white-label brands
Enterprise Clients
About Me
I'm a video editor specializing in DTC e-commerce advertising with over 5 years of experience creating high-converting content. My primary expertise lies in UGC content that resonates with audiences and drives real results for brands.
I stay at the forefront of the industry by continuously adopting cutting-edge AI tools and open-source technologies, allowing me to deliver faster turnarounds without compromising on quality. Whether it's authentic UGC, compelling VSLs, or dynamic motion graphics, I bring a data-driven approach to every project.
Frequently Asked Questions
Everything you need to know before we start working together
It depends on the project complexity and my familiarity with your brand. For new clients: 2-3 days per video. For established clients where I know your brand inside-out and you provide quality materials: I can deliver 1 high-quality video per day. The more we work together, the more efficient I become.
Let's Create Something Amazing
Ready to create high-converting video content for your DTC brand? Schedule a call to discuss your project.